Useful Resources for freelancers in the UK
The following is a list of online resources for freelancers that will be helpful in setting up your freelance business; from how to find freelance work to keeping yourself productive:
Read MoreI'm a small business - why do I need a brand?
If you are a small firm or a sole trader, you could be forgiven for thinking that branding is not for you. "Big names spend money on branding, small companies just get on with the job" is a typical response when small businesses are asked about their brand activities. But this perception is wrong, as Rachel Miller writes
Read More9 tips for starting out in design
When you're just starting out in you design career, everything can seem like a struggle. You can ease the pain by having the right drawing tools and learning from inspiring design portfolios, but even so there's bound to come a time when you find yourself asking whether it's all worth it.
Read MoreAman by Construct, United Kingdom
Aman is a collection of resorts, hotels and luxury residencies that offer access to a wide variety of remote and urban destinations. Its first resort, Amanpuri, was opened in Thailand in 1988. Since then it has expanded across the world, seeking out transformative experiences and awe-inspiring locations throughout Asia, Indonesia, China, Japan, the Americas, North Africa, Europe and the Mediterranean.
Inspired by the earliest forms of alphabets and mark-making, London based graphic design studio Construct developed a new brand identity for Aman that would reflect its values and the high quality of its experiences. This is expressed through custom typography, earthy colour palette, tactile material texture and high quality print finish that links press-pack, business cards and menus.
Read MoreHow to write a successful blog that also promotes your business
Your blog, like your website, is not for you. It's for your customers, so write for them. Ideally, your blog should aim to either solve a problem for your customers or provide fresh insights into your industry.
Plan your content
Lack of time and ideas are the most frequently cited reasons many small businesses cite for not having a blog. However, with a bit of planning, you can have enough ideas to keep your it running for weeks or even, months ahead.
Your posts can be answers to the questions most frequently asked by your customers. For example, if you are a jeweller, you could write a blog post on what to look for when buying a diamond.
Read MoreReasons Why You Need a Website in 2016
1 : Increase Sales and Revenue Any professionally run business will...
Read MoreDo i really need a website? Here are 21 Reasons why
Have you ever had difficulty making that sale? Or convincing someone that you are the real deal. By having a well structured website you can foster instant credibility with anyone. You can provide the ultimate proof that you are, in fact, the realest of all deals (couldn’t resist that phrase).
Read More7 Reasons to rebrand in 2016
Rebranding can either be 'Evolutionary' or 'Revolutionary' but regardless of the process, the intention for rebranding is always the same: To differentiate the business or service in the minds of their target market.'
Read MoreDear freelance designer, from a freelance designer
My names Jake and i have been freelancing part-time for the past 2 years on and off whilst working full-time for my local design agency in Warwickshire #middleoftheuk
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CORPORATE REBRANDING: IT'S MORE THAN CHANGING A LOGO
When the Center for Creative Leadership (CCL) decided to overhaul its brand...
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