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10 February 2016

7 Reasons to rebrand in 2016

Rebranding can either be 'Evolutionary' or 'Revolutionary' but regardless of the process, the intention for rebranding is always the same: To differentiate the business or service in the minds of their target market.' 

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19 October 2015

CORPORATE REBRANDING: IT'S MORE THAN CHANGING A LOGO

When the Center for Creative Leadership (CCL) decided to overhaul its brand...

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