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21 February 2016
8 min read
I'm a small business - why do I need a brand?
If you are a small firm or a sole trader, you could be forgiven for thinking that branding is not for you. "Big names spend money on branding, small companies just get on with the job" is a typical response when small businesses are asked about their brand activities. But this perception is wrong, as Rachel Miller writes
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9 tips for starting out in design
When you're just starting out in you design career, everything can seem like a struggle. You can ease the pain by having the right drawing tools and learning from inspiring design portfolios, but even so there's bound to come a time when you find yourself asking whether it's all worth it.
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CORPORATE REBRANDING: IT'S MORE THAN CHANGING A LOGO
When the Center for Creative Leadership (CCL) decided to overhaul its brand...
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